Chief Viral Communicator, Nivell Rayda talks about advocating through corporate blogs on product related issues or social marketing. Through this video he discusses how he create a corporate blog for a well known toothpaste product (we are not in liberty to discuss which one, since the idea that a digital PR company is master-minding a corporate blog is counter-productive to the issues advocated) with the issues of dental health being advocated. He also discusses the advantages of advocating through corporate blogging.
